FD Events, in collaboration with Yacht, organized the first edition of the interactive event "The Challenge." During the event, 150 financial professionals gathered to discuss the future of the new online supermarket Picnic.
An important part of the event was the discussion between the speakers. They therefore took their places at the large discussion table in the middle of the atrium. The guests sat on a grandstand around the table and were involved in the discussion through the use of an app. This interaction made it possible to join in the discussion and vote on various propositions. A professional jury took their places on the mezzanine floor of the distinctive staircase.
At the end of The Challenge, the 'best financial professional 2016' was chosen. Rianne Siebel was awarded this prestigious title. After the event, guests stayed to chat over tasty snacks and drinks. BNR news radio reported on the entire event.